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Coola

Shifting Gaia's Sustainable Rating Guide

Overall Rating: 

Conscious

Location:

USA

about the brand

COOLA is a California-based skincare brand specializing in organic sun protection and natural beauty products.

certifications

learn more about these certifications*

Coola

Brand Rating & Evaluation

Overall Rating: 

Conscious

Shifting Gaia's Sustainable Rating Guide

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice). See How We Rate

The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. These are a few factors influencing this brand's score:

sustainability practices

COOLA emphasizes sourcing organic and natural ingredients, and does use farm-to-face ingredients. However, more information about the full traceability and environmental impact of their supply chain is limited. There is also room for improvement in disclosing more about ethical sourcing, especially for ingredients that may come from high-risk regions.


They have made strides in reducing waste by using recyclable packaging materials and incorporating some plant-based tubes. However, the brand still uses plastic packaging, even if it is recyclable, which limits the full potential of their sustainability efforts.


COOLA has not provided substantial information on their energy consumption or the use of renewable energy in their production process. Implementing energy-efficient practices and renewable energy sources could greatly improve their environmental score.

ingredients & materials

COOLA prioritizes the use of organic and non-toxic ingredients, which are free from harmful chemicals like parabens, phthalates, and synthetic fragrances. Their focus on organic sun protection ensures a safer experience for consumers. However, while the brand excels in natural ingredient use, not all products in their lineup are fully certified organic, and they do use some synthetic components.

They do provide detailed ingredient lists for their products, which enhances transparency and allows consumers to make informed choices. The brand's focus on using farm-to-face organic ingredients also adds credibility to their ingredient sourcing.

social responsibility

While COOLA demonstrates a decent commitment to environmental sustainability, there is limited information available about their labor practices, particularly around fair wages, working conditions, and ethical standards throughout their supply chain.


They are involved in some community initiatives, particularly in promoting environmental awareness and clean beauty. They actively engage with their customers and promote responsible sun care. However, there is little information available on their contributions to broader social initiatives, charitable causes, or global sustainability programs.

certifications
  • Cruelty-Free (PETA)

  • Vegan (PETA)

  • Leaping Bunny

  • EWG Certified

  • USDA Organic

  • COSMOS Organic Certified

some certifications are product specific*

learn more about these certifications

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