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Coyuchi

Shifting Gaia's Sustainable Rating Guide

Coyuchi

brand rating & evaluation

overall rating: 

Conscious

Shifting Gaia's Sustainable Rating Guide

Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice). See How We Rate

The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:

certifications:

learn more about these certifications*

overview

sustainability

non-toxic

social responsibility

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about

Coyuchi is a California-based company specializing in organic home textiles, including bedding, bath linens, and apparel.

highlights

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sustainability

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score:

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details:

Coyuchi utilizes a high proportion of eco-friendly materials, notably Global Organic Textile Standard (GOTS) certified organic cotton, which ensures that textiles meet rigorous ecological and social criteria.


Additionally, Coyuchi has implemented water reduction initiatives within its supply chain, aiming to minimize water usage during production processes. The brand's 2nd Home™ Renewed program exemplifies its dedication to circularity by offering pre-loved Coyuchi items a second life, thereby diverting textiles from landfills. Since its inception, this program has diverted over 165,046 pounds of textile waste from landfills and repurposed more than 43,854 pounds of fabric.


However, there is limited publicly available information regarding Coyuchi's efforts to minimize textile waste during manufacturing. While the company has pledged to achieve net-zero emissions by 2025 and become net positive by 2030, specific data on current carbon emissions and detailed plans to reach these goals are not readily accessible.

non-toxic

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score:

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details:

Coyuchi's use of GOTS-certified organic cotton ensures that its products are free from harmful chemicals commonly found in conventional textiles. This certification prohibits the use of toxic dyes and bleaches.


Coyuchi emphasizes the use of natural fibers and avoids synthetic materials that may release microplastics. However, there is limited information on the use of other non-toxic materials or treatments in their product lines. Providing more comprehensive details about all materials used would enhance their score in this area.

social responsibility

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score:

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details:

Coyuchi has taken steps toward social responsibility by assembling a Climate Council comprising leaders across fashion, regenerative agriculture, and sustainability sectors. This council aims to guide the company in achieving its ambitious climate goals. The brand's commitment to using GOTS-certified cotton also indicates adherence to certain labor standards, as the certification includes social criteria.


However, there is no evidence that Coyuchi has a formal Code of Conduct explicitly covering workers' rights or that it ensures payment of living wages throughout its supply chain. The company has released an Impact Report outlining its sustainable accomplishments and future goals, but more detailed information on labor practices and supplier relationships would strengthen its social responsibility score.

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