Fat and the Moon
brand rating & evaluation
overall rating:
Top Choice
Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice). See How We Rate
The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:
certifications:
learn more about these certifications*
overview
sustainability
non-toxic
social responsibility
9 out of 10
10 out of 10
7.5 out of 10
about
Fat and the Moon is a small, women-owned beauty and personal care brand that creates sustainable naturalist “potions” that encourage “empowerment through self-care”.
highlights
Sustainable packaging
Carbon-neutral shipping
Sustainable ingredient sourcing
Non-toxic formulations
Small, women-owned business
Handmade to order model
sustainability
score:
9 out of 10
details:
Packaging
Fat and the Moon packages nearly all products in glass and aluminum (both of which are forever recyclables), or PCR waste paper. Plastic is mostly only used in product packaging in the form of pumps and spray nozzles. They offer plastic free refills for products to avoid discarding these components as single-use items. Labels are printed on 100% PCR material with compostable ink.
Material Sustainability
Fat and the Moon sources almost exclusively simple, plant based ingredients from low impact crops or from certified organic suppliers. Where wildcrafting is involved, the brand ensures ethical and safe sourcing.
Energy Use and Footprint
There is little information regarding production emissions and reductions. Fat and the Moon is a small, made to order business with an overall small operation that implies limited total carbon footprint.
Waste Management
There is little available information regarding waste mitigation strategies in production. As a small, made to order business, waste is likely less than that of industry standards. Fat and the Moon offers carbon neutral shipping through partnership with EcoCart.
Business Model
Fat and the Moon encourages mindful spending and offers a curated selection of evergreen products with minimal product churn. Their production is made to order.
non-toxic
score:
10 out of 10
details:
Fat and the Moon’s ingredients are exceedingly non-toxic, with ingredients falling almost entirely into the lowest categories of toxicity risk. Some individuals may have certain sensitivities to essential oils, which are present in a number of the brand’s products.
social responsibility
score:
7.5 out of 10
details:
There is little information regarding participation in social or environmental initiatives, though community education and outreach are clearly priorities for the brand. The team is small and ensures good wages and safe working conditions for all workers. Products are handmade to order by five “herbalists” and one esthetician.
