about the brand
Boody is an Australian brand that specializes in sustainable, eco-friendly basics, such as underwear, activewear, and loungewear made primarily from bamboo viscose.
certifications
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Boody
Brand Rating & Evaluation
Overall Rating:
Conscious
Our ratings are based on a scale from 1 (Avoid) to 5 (Top Choice). See How We Rate
The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. These are a few factors influencing this brand's score:
sustainability practices
Boody emphasizes the use of bamboo as its primary fabric source, which is known for requiring less water and fewer pesticides compared to conventional cotton. Their bamboo is grown using sustainable practices, and they are Oeko-Tex Standard 100 certified, ensuring that the fabric is free from harmful chemicals. However, the brand's use of bamboo viscose (a chemically intensive process) raises questions about the environmental impact of production.
Boody’s packaging is recyclable, and the brand claims to use carbon-neutral shipping. They have also partnered with organizations like 1% for the Planet, committing a portion of sales to environmental causes. However, there is room for improvement in terms of greater transparency about their energy use, carbon footprint, and efforts to minimize emissions beyond shipping. Additionally, Boody lacks certifications like GOTS for organic practices, which could further strengthen their sustainability claims.
ingredients & materials
Boody’s fabric is Oeko-Tex certified, ensuring it is free from harmful chemicals. The use of bamboo as a primary material is inherently more sustainable than conventional cotton, and Boody does not use synthetic fibers in the majority of its products. However, bamboo viscose production involves chemical processing that may not align fully with the highest standards of non-toxic production unless the chemicals are fully managed in closed-loop systems (which Boody has not publicly confirmed).
social responsibility
Boody is a B Corporation, which signals a commitment to social and environmental responsibility. The brand's ethical production is a key focus, and their factory partners are certified by WRAP (Worldwide Responsible Accredited Production), ensuring safe, lawful, and ethical manufacturing practices.
They are also committed to giving back through their partnership with 1% for the Planet. However, more transparency on worker wages, working conditions, and supply chain details would enhance their social responsibility rating. Although WRAP provides some assurances, additional labor certifications could solidify their standing in this area.
certifications
B Corporation Certified
Oeko-Tex Standard 100
WRAP Certification
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