Blueland
brand rating & evaluation
overall rating:
Top Choice

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The Shifting Gaia rating evaluates brands based on sustainable practices, ingredients and materials, and social responsibility, among others. Below are a few factors influencing this brand's score:
certifications:
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overview
sustainability
non-toxic
social responsibility

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about
Blueland is an American household and personal care products company with a mission to eliminate single-use plastic packaging.
highlights
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sustainability

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details:
Blueland focuses on reducing plastic waste by offering products in tablet form, which customers dissolve in reusable "Forever Bottles," thereby eliminating the need for single-use plastic containers. Blueland's packaging is designed to be compostable and recyclable, which further minimizes environmental impact. In 2020, Blueland achieved carbon neutrality by conducting a comprehensive audit of their emissions and partnering with the Southern Plains Land Trust to fund the restoration and conservation of Colorado grasslands.
Additionally, Blueland holds several certifications that validate their environmental efforts, including Cradle to Cradle, USDA BioPreferred, EPA Safer Choice, EWG Verified, and MADE SAFE® certifications.
non-toxic

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Blueland prioritizes the use of non-toxic, safe ingredients across their product line. The company provides transparent ingredient lists for each product, ensuring consumers are informed about the contents.
Blueland's products have received several certifications that attest to their commitment to safety and environmental health, including the Platinum Material Health Certificate from Cradle to Cradle, EPA Safer Choice, EWG Verified, and MADE SAFE® certifications.
social responsibility

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The company is a Certified B Corporation, meeting rigorous standards of social and environmental performance, accountability, and transparency.
Blueland's products are certified cruelty-free by Leaping Bunny, ensuring that no animal testing is involved in their development.